Pillar guide
Website design for therapists
Why therapist website design is trust infrastructure — conversion, compliance-aware forms, fees clarity, psychologically informed design, and AI-readable structure.
Read guideComparison hub
Therapist website comparisons
Side-by-side guides for therapists comparing DIY builders, therapy templates, directories, insurance platforms, practice management tools, and custom search-native websites — with FAQ schema on every page.
Related reading
For the strategic argument behind these comparisons, start with why Psychology Today is not a growth strategy and the end of brochure websites. Browse all insights or read How to choose a therapist website designer before you hire a provider.
Long-form guides
Practice website guides
For therapists building or rebuilding a site that earns trust, fit, and visibility — not another brochure.
Pillar guide
How to choose a therapist website designer
An honest framework for evaluating template platforms, specialist studios, SEO agencies, and freelancers — plus what to require for AI search visibility in 2026.
Read guideDIY website builders
When Squarespace, Wix, WordPress, or Showit is enough — and when custom positioning and search architecture matter more.
Squarespace vs custom therapist website
When a DIY builder like Squarespace is enough for a therapy practice — and when custom positioning, structure, and search architecture matter more.
Read comparisonWix vs custom therapist website
When Wix is enough for a therapy practice and when custom positioning, intent-based pages, and search architecture matter more.
Read comparisonWordPress vs custom therapist website
When self-managed WordPress is enough for a therapy practice — and when strategy-led custom positioning and search architecture matter more.
Read comparisonShowit vs custom therapist website
When a design-forward builder like Showit is enough — and when custom practice positioning, intent pages, and search architecture matter more.
Read comparisonTherapy templates & packaged services
Template and subscription therapy sites launch fast. Custom builds earn specificity, depth, and long-term visibility.
Template vs custom therapist website
How template therapy website services differ from custom builds in positioning, copy, structure, and long-term visibility.
Read comparisonBrighter Vision vs custom therapist website
Brighter Vision offers subscription-style therapist website packages. Custom builds add practice-specific positioning, intent-based pages, and owned search architecture.
Read comparisonTherapySites vs custom therapist website
TherapySites offers therapy-focused templates quickly. Custom builds add practice-specific positioning, intent-based pages, and search architecture.
Read comparisonBranded Coalition vs custom therapist website
Branded Coalition packages branding and therapy website templates. Custom builds go deeper on positioning, copy, structure, and long-term visibility.
Read comparisonPractice management platforms
Tools like SimplePractice run operations. They are not a substitute for a discovery-focused marketing site.
SimplePractice vs custom therapist website
SimplePractice handles practice management. A custom therapist website handles positioning, discovery, and the story clients trust.
Read comparisonDirectories, platforms & rented visibility
Directory and insurance-platform profiles are channels — not replacements for a practice website you control.
Psychology Today vs therapist website
Why a directory profile is not a substitute for a practice website — and how therapists should use each channel.
Read comparisonTherapyDen vs own website
TherapyDen is a growing directory channel. Your own website is the source of truth directories should point to — not replace.
Read comparisonTherapist directory vs own website
Why directory profiles on Psychology Today, Headway, and Zocdoc are channels — not replacements for a practice website you control.
Read comparisonAlma and Headway vs your own therapist website
Insurance platforms help clients find in-network care. An owned website still carries positioning, fit, and the story AI and referrers cite.
Read comparisonAll comparisons
- Squarespace vs custom therapist website
- Wix vs custom therapist website
- WordPress vs custom therapist website
- Showit vs custom therapist website
- Template vs custom therapist website
- Brighter Vision vs custom therapist website
- TherapySites vs custom therapist website
- Branded Coalition vs custom therapist website
- SimplePractice vs custom therapist website
- Psychology Today vs therapist website
- TherapyDen vs own website
- Therapist directory vs own website
- Alma and Headway vs your own therapist website
Ready to talk about your practice?
Book a 30-minute strategy call. We will review your current site together and talk through what a stronger signal could look like.
Take the 2-minute self-assessment