Telehealth-only therapist websites

State licensing clarity

State where you are licensed to practice, not just where you live. List every state you can see clients in — and say clearly if coverage is limited to residents of those states. Telehealth-only does not mean location-agnostic; licensing rules still apply.

Consider state-based service pages when you are licensed in multiple states and want to rank for state-specific searches — for example, "online anxiety therapy in Texas."

Google Business Profile without a public office

Telehealth-only clinicians can use GBP, but setup requires care. Hide your street address if you work from home. Use accurate service-area settings that reflect where you are licensed — not a fabricated office. Categories, services, and description should match your website on telehealth scope and specialties.

Read Google Business Profile for therapists for the full alignment picture, keeping virtual-practice nuances in mind.

Who you help and how sessions work

• Name specific populations, problems, and modalities — same as an in-person practice
• Explain platform, session length, and what clients need for a first telehealth session
• Address privacy basics — private space, HIPAA-aligned video, what to do if connection fails
• Include FAQs on fit, first session, and cross-state rules where relevant

Insurance and private pay

Telehealth coverage varies by plan and state. State accepted insurance, private-pay rates, and superbill options plainly — clients filter on this early. See insurance vs private pay on a therapist website for messaging guidance.